Blog
Marketing covers a lot of territory. Commercials. Tiktok. Insta. Billboards. Magazines. Podcasts. Even full-length movies.
Brands cover, well, just about everything. From the clothes we wear to the cars we drive.
Commercialism has invaded every facet of our lives—from the Pampers gift bag in the maternity ward to the pine-box, sustainable funerals that will set you back a cool $5000.
Here you will find information on what marketing is, how it gets you to buy now and what aspects of your life are being invaded for corporate profit.
-
Cult Brands
-
Reclaiming Personal Agency
-
Deceptive Advertising
-
Influencer Scams
-
Multilevel Marketing (MLMs)
-
Marketing Higher Education
-
Marketing Politics, Religion and Spirituality
-
Cause Marketing and Purpose Washing
MAGA believes the Epstein list is about the kids. It's not. It's about the grift.
Why is MAGA clinging to the Epstein list like the last passenger on the deck of the Titanic? It is connected to an almost decade-long conspiracy tied to the idea that MAGA, QAnon, Alex Jones, and all those other blowhards gave a flying you-know-what about protecting kids from sex trafficking and pedophiles.
God & Football
Religious marketing as big at the Super Bowl: HeGetsUS, The Hallow App, and Scientology
He Gets Us ad campaign is not what you think
This campaign for Jesus is not what you think
Sister Wives is not very good TV, though it’s interesting faith
I decided I should watch Sister Wives, a new reality series on TLC–in part because of the topic and in part because the negative press surrounding the show. The topic of the show is the life of a polygamist family. The negative press relates to the husband being brought up on felony bigamy charges. In truth you can’t help but think this was a publicity stunt given the timing and the inevitablity of the charges.
New Scientology Commercial
Last night I was watching “How do you solve a problem like Maria?” which I had Tivo’d a few nights ago. The show is a reality series that is trying to find the lead for a revival of Sound of Music being produced by Andrew Lloyd Weber. That’s not the interesting part (though the show is enjoyable and not all as mean-spirited as other reality series).
“Eat, Pray, Love” Movie — All about the Peripherals
While a blockbuster book, the movie Eat, Pray, Love was a bit of a snore at the box office. It could be that the producers didn’t really care about the box office as much as they did about the ancillary merchandise (movies make more money from DVDs and PPV anyway, but here we’re talking about real tchotchkes).
Reclaiming Yoga
There was a wonderful story in the NY Times yesterday about one man’s response to the overcommercialization of yoga. In a world where who your yoga teacher is and whether you are wearing Lululemon has become more important than your connection to Spirit, Greg Gumucio has not bought into the hype.