Mental Health and Marketing

Cause MarketingMarketingPurpose Washing
Written By Mara Einstein

Mental Health and Marketing: Marketers need to connect causes to brands. This is especially important for products targeted to Gen Z. So, when Mental Health Month is here and 71% of the demo say brands should care about this cause, why aren’t they?

Mara Einstein
Previous

Microloans & MLMs
Next

What marketers don’t want to think about when you go shopping